Posted from MarketingCharts 16 hours ago
How To Exploit The Internet, and Make Your Brand Work! : Open Market
A sizable majority of North American and European marketers use customer initiated interactions as marketing opportunities and have control of inbound marketing, according to [pdf] a new study from marketing technology provider Unica. Marketers Personalize Customer Initiated Interactions Seventy-th... (original story)
Posted from MarketingCharts 16 hours ago
How To Exploit The Internet, and Make Your Brand Work! : Open Market
The military inspires a great deal of confidence in almost six in 10 Americans, while Congress inspires such confidence in less than one in 10 Americans, according to research from Harris Interactive. Military, Small Biz Earn Confidence When asked how much confidence the people in charge of differe... (original story)
Posted from Brains On Fire Blog 16 hours ago
How To Exploit The Internet, and Make Your Brand Work! : Social
Left to right via my trusty iphone: Carl, Ron, Tommie (Ron’s super cool wife), Ramsey + Cordell Okay I am checking out for a while. Until next Tuesday to be exact. Heading to San Miguel, Mexico with my some friends. And I have decided to do a little experiment. I am going off the social media... (original story)
Posted from Fast Company 16 hours ago
How To Exploit The Internet, and Make Your Brand Work! : Open Market
Anyone worried by privacy issues on social networking sites should ask themselves the question: is the next generation even going to be bothered by online security? A survey in the U.K. has discovered that 25% of teenagers have either hacked or attempted to hack their mates' Facebook accounts--desp... (original story)
Posted from 10Steps.SG 16 hours ago
How To Exploit The Internet, and Make Your Brand Work! : Open Market
Many anti-smoking ads in the past are rather gruesome with rotten body parts that terrified people. Now these ads have gone into a different approach where they are creative and inspiring to look at. (original story)
Posted from Fast Company 16 hours ago
How To Exploit The Internet, and Make Your Brand Work! : Open Market
Is climate change still so hotly debated that ads explicitly warning of what will happen in a warming world should be censored? Britain's Advertising Standards Association thinks so. After receiving 939 complaints about the British government's "Act on CO2" campaign of four print ads and a TV spot,... (original story)
Posted from MarketingCharts 16 hours ago
How To Exploit The Internet, and Make Your Brand Work! : Open Market
Average US month-over-month internet usage declined in every category during February 2010, with most web brands and parent companies losing traffic, according to The Nielsen Company. Americans Do Less with Web Americans quite simply did less with the internet last month than they did in January 20... (original story)
Posted from Fast Company 16 hours ago
How To Exploit The Internet, and Make Your Brand Work! : Open Market
Amidst all of the hot new gadgets that debut every year are a number of innovative yet lackluster products that probably shouldn't have been made in the first place. We've all seen them and rolled our eyes, but The Landfill Prize, presented as a tie-in to the book Enough: Breaking Free From the Wor... (original story)
Posted from Fast Company 16 hours ago
How To Exploit The Internet, and Make Your Brand Work! : Open Market
A luxurious, low-impact retreat located on some of the most beautiful land in Scotland. Attention design freaks! Do you like the idea of camping, but hate to actually camp? When going on vacation, do you tremble at the thought of leaving behind your Eames lounge chair or your Dieter-Rams-ish kitche... (original story)
Posted from Fast Company 16 hours ago
How To Exploit The Internet, and Make Your Brand Work! : Open Market
The other day we covered two home-care/health-care robots that may arrive soonish, though we noted their utility was slightly limited by a lack of hands. Well, Georgia Tech has stepped in with a vision of this sort of bot's future: With arms. Georgia Tech is actually working on the cutting edge of ... (original story)